allwebcafe Tees Off an Upgraded Web Design for Golf Course Architect
Philadelphia, PA – allwebcafe, a full-service B2B interactive marketing agency, collaborated with Bobby Weed Golf Design to launch an optimized website, www.bobbyweed.com, as an integral piece of their branding efforts. With continued success, allwebcafe has provided web design & interactive strategy services to Bobby Weed and his associates since early 2003.
Based in Ponte Vedra Beach, Florida, Bobby Weed Golf Design recently updated their brand identity to reflect the value of their services and growing reputation. The company specializes in creating individually crafted golf courses that work in harmony with existing terrain, using the natural topography of the grounds as inspiration. Their traditional “hands-on” approach to golf course architecture and design is highly respected among top golf clubs, including several PGA Tour sites and courses worldwide.
allwebcafe created an enhanced web design that integrates newly branded elements in a modern interface. The homepage features rotating golf course projects in a rich media environment. The navigation for the site promotes an interactive user experience and is easy to use, allowing users to quickly access key information about the company’s projects and services.
A key feature of the new website design is the enhancement of the Courses portfolio section. Stunning photography showcases completed Bobby Weed courses from around the world. The functionality is designed for users to select a golf course and, in an enlarged window, browse through several areas of that course. The interactive portfolio provides a summary of the course’s most unique features, related facts, major events and awards, and a direct link to the golf club.
allwebcafe built a client admin tool that allows the Bobby Weed team to update content in different areas of the site. Information like newly completed courses, professionally-shot photographs, news and press content can be easily added when needed.
Of their new web design, Bobby Weed says, “It captures our company’s core values and is an accurate representation of our unique approach to golf course design. It’s a stunning example of our courses. Working with allwebcafe is a pleasure... the outcome of this website has exceeded our expectations.”
The new bobbyweed.com was launched in early 2008. Part of the firm’s marketing strategy is to promote their services through the optimized website, using it to drive traffic, build leads and expand global reach. It acts as a catalyst for global promotion and positions Bobby Weed Golf Design as a leader in golf course architecture.