Energy Website Brings Innovative Material Solutions Closer to Engineers
(Philadelphia, PA) – In a bid to improve access to materials data for Victrex's growing number of energy industry customers, Victrex teamed up with allwebcafe to launch victrexenergy.com.
A main objective in the design of the microsite was to "talk the language" of the energy market’s engineering community. allwebcafe developed a user-friendly website that not only connects with energy industry customers, but further demonstrates Victrex's thought leadership in providing quality high performance material solutions to the energy market.
Victrexenergy.com is focused on specific applications in the oil & gas sector, as well as existing and potential applications for alternative energies such as hydropower, nuclear, solar, geothermal and wind power, as Victrex expects these application areas to grow.
The oil and gas applications section highlights new technologies, well completion and productivity, data acquisition and industrial innovations. To reflect Victrex’s commitment to helping solve the challenges and growing demands of the energy industry, a regularly-updated Information Center offers downloadable product literature, case studies, news and events as a valuable resource for users to visit often.
Robert Navo, Global Applications Manager for Oil and Gas at Victrex commented, "As the energy industry moves to more aggressive and demanding operating environments, technology is playing a significant role in the drive to reduce the overall cost of hydrocarbon recovery and develop alternative energy.
“The selection of the correct material is often a key component for success when seeking to overcome these challenges. Victrexenergy.com enables the energy engineering community to make informed material choices quickly and accurately. It provides instant access to important information that will help them think about new innovative solutions for their applications," Navo concluded.
allwebcafe has been fundamental in building a strong interactive presence for Victrex, from its corporate web site and a .mobi sites to search engine optimization, online advertising and vertical marketing. This new microsite is the latest in developing Victrex strengths in the interactive marketplace, allowing the company to better serve its customers worldwide.
The launch of this new site is part of Victrex's strategy to continually innovate in all areas of the company, and underlines its "customer-first" approach. Victrexenergy.com effectively reinforces the company's significant investment in its future.
Headquartered in the UK, Victrex plc is an innovative leading manufacturer of high performance materials, including VICTREX® PEEK™ polymer, APTIV™ film and VICOTE® Coatings. These materials are used in a variety of markets and offer an exceptional combination of properties to help processors and end users reach new levels of cost savings, quality and performance. All Victrex material production comes under Victrex's ISO 9001 quality registration.
VICTREX® is a registered trademark of Victrex Manufacturing Limited. PEEK™, PEEK-HT™, T-Series™, MAX-Series™ and APTIV™ are trademarks of Victrex plc. VICOTE® is a registered trademark of Victrex plc.